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Data protection

Privacy Statement

Responsible for data processing is:
Tanja Braun
Am Hahn 3
52399 Merzenich
02421-2773216
info@smartstylez.de

We appreciate your interest in our online shop. The protection of your privacy is very important to us. Below we inform you in detail üabout the handling of your data.

1. Access data and hosting

You can visit our website without providing any personal information. Each time a website is accessed, the web server only automatically saves a so-called server log file, which contains, for example, the name of the requested file, your IP address, the date and time of access, the amount of data transferred and the requesting provider (access data) and documents the access.

This access data is evaluated exclusively for the purpose of ensuring that the site is operated without interruption and to improve our service. Pursuant to Art. 6 Para. 1 S. 1 lit. f DSGVO, this serves to safeguard our legitimate interests in the correct presentation of our offer, which prevail in the context of a balancing of interests. All access data will be deleted no later than seven days after the end of your page visit.

Hosting services by a third party provider
In the context of processing on our behalf, a third party provider provides us with the services of hosting and display of the website. This serves the protection of our legitimate interests in a correct representation of our offer within the scope of a deviation of interests. All data collected within the framework of the use of this website or in forms provided for this purpose in the online shop as described below will be processed on its servers. A processing on other servers takes place only within the framework described here.

This service provider is located within a country of the European Union or the European Economic Area.

2. Data collection and use for contract processing and when opening a customer account

We collect personal data when you voluntarily provide it to us in connection with your order, when you contact us (e.g. via contact form or e-mail) or when you open a customer account. Mandatory fields are marked as such, because in these cases we require the data for contract processing, or for processing your contact or opening of the customer account and you can not complete the order and/or account without their information, or send the contact can not. Which data are raised, are evident from the respective input forms. We use the data provided by you in accordance with Art. 6 Para. 1 S. 1 lit. b DSGVO for contract processing and processing your enquiries. Once the contract has been fully processed or your customer account has been closed, your data will be restricted for further processing and deleted after the expiry of the tax and commercial retention periods. We reserve the right to use your data for other purposes which are permitted by law and about which we will inform you in this declaration. The cancellation of your customer account is possible at any time and can be done either by sending a message to the contact person described below or by using a designated function in the customer account.

3. Data transfer

For the purpose of fulfilling the contract pursuant to Art. 6 Para. 1 S. 1 lit. b DSGVO, we pass on your data to the shipping company commissioned with the delivery, insofar as this is necessary for the delivery of ordered goods. Depending on which payment service provider you choose in the ordering process, we will forward the payment data collected here to the credit institution commissioned with the payment and, if applicable, the payment service provider commissioned by us or to the selected payment service in order to process payments. In some cases, the selected payment service providers also collect this data themselves if you create an account there. In this case, you must register with the payment service provider during the ordering process with your access data. In this respect, the data protection declaration of the respective payment service provider applies.

Data transfer to dispatch service provider
If you have given us your express consent to this during or after your order, we will forward your e-mail address and telephone number to the selected dispatch service provider on the basis of this pursuant to Art. 6 Para. 1 S. 1 lit. a DSGVO, so that the latter can send the order to us prior to delivery for the purpose of delivery notification or the consent can be revoked at any time by sending a message to the contact person described below or directly to the shipping service provider at the contact address listed below. After revocation, we will delete your data provided here unless you have expressly consented to further use of your data or we reserve the right to use your data in excess thereof, which is permitted by law and about which we will inform you in this declaration.

DHL Express Germany GmbH
Heinrich-Brüning-Str. 5
53113 Bonn

Deutsche Post AG (DHL Group)
Charles-de-Gaulle-Str. 20
53113 Bonn

Data transfer to debt collection companies
For contract fulfilment according to Art. 6 Para. 1 S. 1 lit. b DSGVO, we transfer your data to an authorized debt collection company, if our payment claim was not settled despite previous reminder. In this case, the claim will be collected directly by the collection agency. In addition, the passing on of such data serves to safeguard our legitimate interests, which are predominant in the context of a balancing of interests, in the effective assertion or enforcement of our payment claim in accordance with Art. 6 para. 1 sentence 1 lit. 1 f DSGVO.

4. E-Mail-Newsletter

E-Mail-Werbung mit Anmeldung zum Newsletter
E-mail advertising with subscription to the newsletter
If you subscribe to our newsletter, we will use the data required here or separately provided by you to send you our e-mail newsletter regularly on the basis of your consent pursuant to Art. 6 Para. 1 S. 1 lit. a DSGVO.

Subscribing from the newsletter is possible at any time and can be done either by sending a message to the contact person described below or via a link in the newsletter. After you have unsubscribed, we will delete your e-mail address unless you have expressly consented to the further use of your data or unless we reserve the right to use your data in excess thereof, which is permitted by law and about which we will inform you in this declaration.

Advertising without registration for the newsletter and your right of objection
If we receive your e-mail address in connection with the sale of goods or services and you have not objected to this, we reserve the right to regularly send you offers for similar products, such as those already purchased, from our product range by e-mail on the basis of § 7 para. 3 UWG. This serves to safeguard our legitimate interests, which prevail in the context of a balancing of interests, in an advertising approach to our customers.
You may object to this use of your e-mail address at any time by sending a message to the contact person described below or via a link provided for this purpose in the advertising mail, without incurring any costs other than the transmission costs according to the basic tariffs.

The newsletter will be sent as part of a processing on our behalf by a service provider, to whom we forward your e-mail address for this purpose.

This service provider is located within a country of the European Union or the European Economic Area.

5. Data usage for payment processing

Identity and credit checks when selecting PayPal Payment services
If you choose PayPal payment services, we ask for your consent according to Art. 6 para. 1 sentence 1 lit. a DSGVO, that we may transmit the data necessary for the processing of the payment and an identity and credit check to PayPal. In Germany, the credit agencies mentioned in PayPals data protection declaration may be used for identity and credit verification purposes.
PayPal will use the information received on the statistical probability of a default in payment to make a well-considered decision on the establishment, performance or termination of the contractual relationship. You can revoke your consent at any time by sending a message to the contact details below. As a result, we may no longer be able to offer you certain payment options. You can revoke your consent to this use of your personal data at any time, also against PayPal.

6. Cookies and Web Analytics

To make visiting our website attractive and to enable the use of certain functions, to display suitable products or for market research, we use so-called cookies on various pages. This serves to safeguard our predominantly legitimate interests in an optimised presentation of our offer in accordance with Art. 6 Para. 1 S. 1 lit. f DSGVO. Cookies are small text files that are automatically stored on your terminal device. Some of the cookies we use are deleted after the end of the browser session, i.e. after closing your browser (so-called session cookies). Other cookies remain on your end device and enable us to recognize your browser the next time you visit (persistent cookies). You can find the duration of storage in the cookie settings of your web browser. You can set your browser so that you are informed when cookies are set and decide individually whether to accept them or not, or to accept cookies in certain cases or generally. Each browser differs in the way it manages cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. You can find these for the respective browsers under the following links:
Internet Explorer™: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies
Safari™: https://support.apple.com/de-de/guide/safari/sfri11471/12.0/mac/10.14
Chrome™: https://support.google.com/chrome/answer/95647?hl=de&hlrm=en
Firefox™ https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen
Opera™ : https://help.opera.com/de/latest/web-preferences/#cookies

The functionality of our website may be restricted if cookies are not accepted.

Use of Google (Universal) Analytics for web analysis
For web page analysis this website uses Google (Universal) Analytics incl. Google signals, a web analysis service of Google LLC (www.google.de). This serves to safeguard our predominantly legitimate interests in an optimised presentation of our offer in accordance with Art. 6 Para. 1 S. 1 lit. f DSGVO. Google (Universal) Analytics uses methods that allow an analysis of your use of the website, such as cookies. The automatically collected information about your use of this website is generally transmitted to and stored by Google on servers in the United States. By activating IP anonymisation on this website, the IP address is shortened before it is transmitted within the member states of the European Union or in other signatory states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to and deleted from a Google server in the USA. The anonymous IP address transmitted by your browser as part of Google Analytics is generally not combined with other data from Google. Once the purpose for which Google Analytics was collected has ceased and Google Analytics has ceased to be used by us, the data collected in this connection will be deleted. If information is transferred to and stored by Google on servers in the United States, the American company Google LLC is certified under the EU-US Privacy Shield. A current certificate can be viewed here. On the basis of this agreement between the USA and the European Commission, the latter has established an appropriate level of data protection for companies certified under the Privacy Shield.

You can prevent Google from collecting the data generated by the cookie and related to your use of the website (including your IP address) and from processing this data by Google by downloading and installing the browser plug-in available under the following link: http://tools.google.com/dlpage/gaoptout?hl=de

As an alternative to the browser plug-in, you can click on this link klicken to prevent Google Analytics from collecting data on this website in the future. An opt-out cookie is stored on your end device. If you delete your cookies, you must click the link again.

In addition, this website uses Google Signals. This is an extension function of Google Analytics, which enables a so-called “cross-device tracking“. This means that if your Internet-enabled devices are linked to your Google account, Google can generate reports on usage behavior (especially the number of users across multiple devices), even if you change devices. Google will use data for this purpose if you have activated the “personalised advertising“ setting in your Google account. This serves to safeguard our predominantly legitimate interests in an optimised presentation of our offer in accordance with Art. 6 Para. 1 S. 1 lit. f DSGVO within the scope of a deviation of interests. We do not process personal data in this respect; we only receive statistics based on Google Signals. You can deactivate „personalised advertising“ in your Google account at any time, and thus object to collection by Google Signals.

7. Online-Marketing

Google AdWords Remarketing
Via Google Adwords we advertise this website in the Google search results as well as on the websites of third parties. When you visit our website, Google sets a remarketing cookie, which automatically uses a pseudonymous cookie ID and the pages you visit to provide interest-based advertising. This serves to safeguard our legitimate interests, which prevail in the context of a deviation of interests, in an optimal marketing of our website in accordance with Art. 6 Para. 1 S. 1 lit. f DSGVO. After we have discontinued the purpose and use of Google AdWords Remarketing, the data collected in this connection will only be deleted if you have consented to Google linking your web and app browser history to your Google account and using information from your Google account to personalize ads you see on the web. In this case, if you are logged into Google during your visit to our website, Google will use your data in conjunction with Google Analytics data to compile and define target group lists for broad remarketing purposes. Google will temporarily link your personal data to Google Analytics data to form target groups.

Google Ads is an offer from Google Ireland Limited, a company registered and operated under Irish law with its registered office in Gordon House, Barrow Street, Dublin 4, Ireland (www.google.com).
Insofar as information is transferred to and stored on Google servers in the USA, the American company Google LLC is certified under the EU-US Privacy Shield.
Insofar as information is transferred to and stored on Google servers in the USA, the American company Google LLC is certified under the EU-US Privacy Shield.
A current certificate can be viewed here eingesehen werden.As a result of this agreement between the USA and the European Commission, the latter has established an appropriate level of data protection for companies certified under the Privacy Shield.

You can use the remarketing cookie at this link. In addition, you can inform yourself at Digital Advertising Alliance üabout the setting of cookies and make settings for this.

Google Fonts
This website contains the script code „Google Fonts“ of the company Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (hereinafter: Google). This serves to protect our predominantly legitimate interests in a uniform presentation of the content on our website in accordance with Art. 6 Para. 1 lit. f) DSGVO.
Within this framework, a connection is established between the browser you are using and the servers of Google. This gives Google knowledge that your IP address was used to access our website.
Google is certified under the EU-US Privacy Shield. A current certificate can be viewed here. Based on this agreement between the USA and the European Commission, the latter has established an appropriate level of data protection for companies certified under the Privacy Shield.
Further information on data processing by Google can be found in the data protection information of Google.

Facebook Pixel

Our site uses Facebook's visitor action pixel for conversion measurement, Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA ("Facebook"). This way, the behavior of the site visitors can be tracked after they have been redirected to the provider's website by clicking on a Facebook ad. As a result, the effectiveness of Facebook advertisements can be evaluated for statistical and market research purposes and future advertising measures optimized. The data collected is anonymous to us as the operator of this website, we can not draw conclusions about the identity of the users. However, the data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes, in accordance with the Facebook data usage directive. As a result, Facebook can enable ads to be displayed on Facebook and outside of Facebook. This use of the data can not be influenced by us as the site operator. The use of Facebook pixels is based on Art. 6 para. 1 lit. f DSGVO. The website operator has a legitimate interest in effective advertising including social media. In the privacy policy of Facebook, you will find more information on the protection of your privacy. You can also disable the remarketing Custom Audiences feature in the Ad Settings section at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. You have to be logged in to Facebook. If you do not have a Facebook account, you can opt out of use-based advertising from Facebook on the European Interactive Digital Advertising Alliance website: http://www.youronlinechoices.com/preferentialmanagement/.

8. Our online presence on Facebook, Google, Twitter, Instagram, Pinterest, Xing, LinkedIn
Our presence on social networks and platforms serves a better, active communication with our customers and prospects. We inform them about our products and current special offers.
When you visit our online presence in social media, your data may be automatically collected and stored for market research and advertising purposes. From this data, so-called usage profiles are created using pseudonyms. These can be used, for example, to place advertisements inside and outside the platforms that presumably correspond to your interests. Cookies are generally used on your terminal for this purpose. The visitor behaviour and the interests of the users are stored in these cookies. This serves in accordance with Art. 6 Para. 1 lit. f. DSGVO to safeguard our predominantly legitimate interests in an optimised presentation of our offer and effective communication with customers and interested parties within the scope of a balancing of interests. If you are asked by the respective social media platform operators for their consent to data processing, e.g. using a checkbox, the legal basis for data processing is Art. 6 Para. 1 lit. a DSGVO.
Insofar as the aforementioned social media platforms have their headquarters in the USA, the following applies: The European Commission has issued an adequacy decision for the USA. This goes back to the EU-US Privacy Shield. A current certificate for the respective company can be viewed here.
The detailed information on the processing and use of the data by the providers on their pages as well as a contactability and your related rights and settings for the protection of your privacy, in particular objections (opt-out), please refer to the below linked privacy notices of the providers.
Facebook: https://www.facebook.com/about/privacy/

The data processing takes place on the basis of an agreement between jointly responsible persons according to art. 26 DSGVO, which you can view here:
https://www.facebook.com/legal/terms/page_controller_addendum

Google/ YouTube: https://policies.google.com/privacy
Twitter: https://twitter.com/de/privacy
Instagram: https://help.instagram.com/519522125107875
Pinterest: https://about.pinterest.com/de/privacy-policy
LinkedIn: https://www.linkedin.com/legal/privacy-policy
Xing: https://privacy.xing.com/de/datenschutzerklaerung

Widerspruchsmöglichkeit (Opt-Out):
Facebook: https://www.facebook.com/settings?tab=ads
Google/ YouTube: https://adssettings.google.com/authenticated
Twitter: https://twitter.com/personalization
Instagram: https://help.instagram.com/519522125107875
Pinterest: https://www.pinterest.de/?next=/settings/
LinkedIn: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out
Xing: https://privacy.xing.com/de/datenschutzerklaerung/welche-rechte-koennen-sie-geltend-machen/widerspruchsrecht

9. contact details and your rights
As a person concerned you have the following rights:

  • in accordance with Art. 15 DSGVO, you have the right to request information on the personal data processed by us to the extent specified therein;
  • in accordance with Art. 16 DSGVO, you have the right to demand immediate correction of incorrect or incomplete personal data stored by us;
  • in accordance with Art. 17 DSGVO the right to demand the cancellation of your personal data stored by us, unless further processing
    - to exercise the right to freedom of expression and information;
    - to comply with a legal obligation;
    - for reasons of public interest or
    - to assert, exercise or defend legal claims
    is necessary;
  • in accordance with Art. 18 DSGVO the right to demand the restriction of the processing of your personal data if
    - the accuracy of the data is disputed by you;
    - the processing is unlawful, we no longer need the data, but you need it to assert, exercise or defend your rights, or
    - you have the right to object to the processing in accordance with Art. 21 DSGVO have lodged an opposition against the processing;
  • in accordance with Art. 20 DSGVO, you have the right to receive the personal data you have provided to us in a structured, common and machine-readable format or to request that it be transferred to another responsible person;
  • in accordance with Art. 77 DSGVO the right to complain to a supervisory authority. As a rule, you can address this complaint to the supervisory authority of your usual place of residence or workplace or of our company headquarters.


If you have any questions about the collection, processing or use of your personal data, if you wish to obtain information, correct, block or delete data, or if you wish to revoke your consent to or object to the use of certain data, please contact us directly via the contact data in our imprint.

Right of objection
As far as we process personal data as explained above in order to protect our legitimate interests within the scope of a balancing of interests, you can object to this processing with effect for the future. If the processing is carried out for direct marketing purposes, you may exercise this right at any time as described above. Insofar as processing is carried out for other purposes, you shall only have a right of objection if there are reasons arising from your particular situation.

After exercising your right of objection, we will not process your personal data further for these purposes unless we can prove that there are compelling legitimate reasons for the processing which outweigh your interests, rights and freedoms, or if the processing serves the assertion, exercise or defence of legal claims.

This does not apply if the processing is carried out for the purposes of direct marketing. Then we will not further process your personal data for this purpose.

 
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